Health Care Innovation
Members of African-American faith community throughout metro Detroit competed in our Body and Soul BLUE Challenge, a 10-week, incentive-based fitness competition sponsored by Blue Cross Blue Shield of Michigan and the American Cancer Society.
The top three churches, based on the size of their congregation, each received grants of 1000 dollars to support their congregation’s health ministry efforts. Between the 12 churches that participated in the challenge, 75,057 walking miles were logged in total.
This program is designed to combat health disparities in the African American community and help educate people about how they can integrate healthy habits into their daily routine, including good nutrition and exercise.
“Since I already walk quite a bit at my job, I saw the difference it made in my physical and mental health. I felt encouraged to incorporate healthy habits into other areas of my life, like eating better foods and staying active even when I am not at work,” said Pamela Martin, the top walker from Greater St. Matthew Baptist Church.
There are no losers in this challenge –every church and congregation member who participated is a winner. Good health is its own reward!