• Health Care Innovation

    Blues on the Radio: Month-Long Spotlight on Revitalizing Michigan Cities in May

     

    In May, The Healthier Michigan Radio Show that airs on radio stations throughout the state will focus on all of the exciting developments happening in Detroit, Lansing and Grand Rapids that are helping to revitalize the state. Program host Ann Thomas will speak with:

    • Dan Loepp, president and chief executive officer of Blue Cross Blue Shield of Michigan, about the investments made by the Blues to help boost Detroit’s economy
    • Bud Denker, senior vice president of Penske Corporation, about the many ways that metro Detroit and Michigan will benefit from the return of the Detroit Grand Prix
    • Tricia Keith, vice president, corporate secretary and services of Blue Cross Blue Shield of Michigan, about why rebuildingDetroit is such an important mission for the Blues and its employees
    • Jeff Connolly, president for West Michigan Operations and Managed Care at Blue Cross Blue Shield of Michigan, about how the Blues support West Michigan through various local partnerships and opportunities

    The hour-long show is available online or as a podcast and is scheduled to air at the following times on the following stations:

    • WJR-AM in Detroit – 7-8 p.m. Tuesday, May 1
    • WJIM-AM in Lansing – 7-8 p.m. May 1
    • WOOD-AM in Grand Rapids – 9-10 p.m. Sunday, May 6
    • WTCM-FM in Traverse City – 9-10 p.m. Monday, May 14
    • WATZ-AM in Alpena – 11-11:45 a.m. Wednesday, May 23

    WOOD Radio

    If you live on Michigan’s west side, listen for Connolly on his regular Tuesday segment with WOOD host Steve Kelly. Connolly will discuss topics including the Blues’ Body & Soul walking challenge. This initiative brings African-American churches together in the area to compete for wellness grants. Other topics include the Collaborative Quality Initiatives (CQI) under way with Michigan hospitals to improve health care quality while lowering costs, and the role of free clinics for the uninsured.

    Tigers Radio

    Finally, Andrew Hetzel, BCBSM’s vice president of Corporate Communications, joins Dan Dickerson each Sunday throughout the month on the Detroit Tigers Radio Network. This month Hetzel will discuss National Nurses Week, Employee Health & Fitness Month, the Blues’ partnership with Michigan doctors and hospitals to lower health care costs and improve quality, and the Healthy Blue Xtras member program that provides special discounts to Michigan Blue Cross members at retailers throughout the state.

    Photo by MeijerGardens

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