Goal of business matchmaking event: More business with Michigan-based vendors
For 160 Michigan-based businesses, a trip to downtown Detroit was a welcome beginning to what they hope is a fruitful relationship. For purchasing staff from BCBSM, it was a chance to increase the number of Michigan-based suppliers they do business with.
Regardless of perspective, the Pure Michigan Business Connect event held July 11 at the Blues’ tower headquarters in Detroit was the second in a series of events designed to generate $2 billion of new business in Michigan. If the vision of Michael Finney, the president and CEO of the Michigan Economic Development Corp., holds true, that dollar figure could translate into 10,000 new jobs in the state.
For the businesses involved, the matchmaking event was a welcome change from the usual networking event.
“This is a great chance for small businesses to get to the real opportunities,” said Michelle Richards from WBEC Great Lakes.
Detroit Free Press columnist Tom Walsh had this to say:
Thursday’s round of speed dating at Blue Cross Blue Shield of Michigan headquarters attracted 160 people for 20-minute meet-ups, hoping to hit it off and hook up with people across the table.
An earlier speed-dating assembly hosted by Ford Motor attracted 700 people.
Officially, the programs are called Pure Michigan Business Connect (PMBC) matchmaking summits.
Just think of them as speed dating for dollars, big dollars, on the supply chain of virtually any industry.