• Healthy Communities

    The Blues and U of M raise early cancer detection awareness with The Michigan Football Experience Sweepstakes

     

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    August 28, 2013

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    Photo credit: One Raised Eyebrow

    Blue Cross Blue Shield of Michigan, Blue Care Network and the University of Michigan have partnered to give 10 lucky Wolverine fans the chance to experience Michigan football like few ever get, all while raising awareness for men’s health issues, particularly early cancer detection and prevention.

    The Michigan Football Experience Sweepstakes Grand Prize winner will receive an all expenses paid trip for two to an upcoming Wolverines’ bowl game, including passes to an official pre-game hospitality event. Four additional winners get the opportunity to participate in the Michigan Men’s Football Experience, and another five winners have the chance to attend the Michigan Women’s Football Academy event. Both the Michigan Men’s Football Experience and the Michigan Women’s Football Academy give participants access to the inner workings of Michigan football by participating in practices, drills, team meetings and other team activities.

    Registration for the sweepstakes is open from August 26 through November 18, with the winner announcements to be made at Michigan’s November 30th home game versus Ohio State.

    The partnership between Blue Cross Blue Shield of Michigan, Blue Care Network and the University of Michigan is designed to increase awareness of men’s health issues, particularly prostate cancer awareness, early detection and prevention, and raise money for the U of M Prostate Cancer Research Fund.

    In surviving his own battle with prostate cancer, U of M’s athletic director Dave Brandon was inspired to support the prostate cancer research being conducted by the U of M surgeon who saved his life, Dr. James E. Montie. Brandon, along with former U of M football coach Lloyd Carr, leads the effort surrounding the Michigan Men’s Football Experience, an annual fundraiser held in support of the “Men of Michigan” Prostate Cancer Research Fund.

    “Dave Brandon’s story of survival and his creation of the Michigan Men’s Football Experience to support Dr. Montie’s research is an inspiration to all of us,” said Dan Loepp, president and CEO of Blue Cross Blue Shield of Michigan. “We’re proud to be a part of this very important cause that helps continue our commitment to improving men’s health in Michigan by stressing the importance of awareness, prevention and early detection.”

    For more information on men’s health, prostate cancer and the benefits of early detection and prevention, visit AHealthierMichigan.org.

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