Ready, Set, Register for Blue Cross Blue Shield of Michigan’s 2015 Riverfront Run by June 4

Ready, Set, Register for Blue Cross Blue Shield of Michigan’s 2015 Riverfront Run by June 4

Runners will take their mark for the 2nd annual Blue Cross Blue Shield of Michigan Riverfront Run on Saturday, June 6, 2015.

The 5K and 10K run and walk will showcase the Detroit RiverWalk and Milliken State Park, and provide a healthy, fun experience for participants. Proceeds benefit the Detroit RiverFront Conservancy, the stewards of Detroit’s historic and international RiverWalk and Dequindre Cut Greenway.

Last year hundreds of runners took to the Detroit Riverfront for the race, including BCBSM’s social media manager David Murray who successfully completed his #HealthyMe goal to run his very first 5K. Watch the video below to get a look at David’s experience.

Participants in the event will receive a performance T-shirt, a commemorative medal and a one-day admission pass to the Conservancy’s upcoming Detroit River Days festival happening June 19-21.

Registration for the 5K run/walk is $30 per participant. The 10K is $40 per person.

Click here to register for the 2015 BCBSM Riverfront Run!

For helpful tips on running, training and general wellness, or to create your own #HealthyMe goals, visit


Starting location: Rivard Plaza, 1340 Atwater Street

Start times: 9 a.m. — 10K; 9:20 a.m. — 5K

Winners: The top female and top male participants in each age group will receive a special award. Award grouped by age: 10-14, 15-19, 20-24, 25-29, 30-34, 35-39, 40-44, 45-49, 50-54, 55-59, 60-64, 65-69, 70+

Parking: Free parking will be available to all race participants.

T-shirts: Pre-registered participants will receive their commemorative performance tech T-shirt on race day. T-shirts for those that register on race day are subject to availability, and may need to be picked up later at the Parade Company.

The multi-year Live the Riverfront partnership between Blue Cross and the RiverFront Conservancy promotes physical fitness and healthy living initiatives through a series of free or low-cost activities along the riverfront. In 2014, the first year of the partnership, more than 3,000 individuals participated in Live the Riverfront programming.

Photo credit: A Healthier Michigan. Click here to see more photos from the 2014 BCBSM Riverfront Run.

If you liked this post, check out these blogs for more information about the Detroit Riverfront:

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