Blue Cross Rewards: Shop, Save, Get Rewarded


| 2 min read

A blue gift bag
Giving your employees a pat on the back for a job well done benefits you, your business and the person being congratulated. At Blue Cross, we want to emulate that spirit of good decision-making, showing it pays to shop for good health care. This idea inspired a new program: Blue Cross Rewards. Blue Cross RewardsSM incentivizes members to shop for health services. Members* who have fully insured commercial PPO coverage can earn e-gift cards by choosing cost-effective providers for select, non-emergency procedures with the new innovative Blue Cross Rewards program, saving both the business and the employee money. Here’s how it works: For Blue Cross commercial group PPO members, getting started with Blue Cross RewardsSM is easy and can be done with a few simple steps:
  1. Login to your account online or on the BCBSM mobile app
  2. Search for a reward-eligible procedure
  3. Sign-up for the reward
  4. Choose a location with the green trophy symbol, signifying a reward-eligible provider
  5. Make an appointment with that location for the test or procedure needed
Once the service is completed at an eligible provider location, and a claim has been processed, members will receive an e-gift card ranging from $25 to $75 in value; for a cumulative total of $550 per family member—per calendar year. E-gift card amounts are contingent on the provider location and the reward-eligible procedure. Blue Cross Blue Shield of Michigan is committed to empowering customers with the information, tools and personal support to get the care they need, when they should, at the most cost-effective price. In addition to the Blue Cross RewardsSM program, members can use their online account to manage plan details, learn about benefits, coverage and more. Self-funded groups are encouraged to call their Blue Cross Sales Representative or Agent to check eligibility for this program. To learn more about Blue Cross Rewards, call your employer’s Blue Cross representative or agent. *The Blue Cross RewardsSM program is available to most commercial PPO group members.
MI Blues Perspectives is sponsored by Blue Cross Blue Shield of Michigan, a nonprofit, independent licensee of the Blue Cross Blue Shield Association