2021 Annual Report: Caring for Seniors

Blues Perspectives

| 2 min read

A group of seniors sits and smiles at the camera.
Despite the challenges some our most vulnerable members faced as we entered 2021, Blue Cross Blue Shield of Michigan continued to lead the way forward. Our priority was ensuring our seniors had access to high-quality health care and services during a time when many were isolated and at-risk of the serious health complications of COVID-19. Every day, we at Blue Cross Blue Shield of Michigan maintained the highest quality networks of providers to meet our senior members’ needs.

National Recognition – Medicare Stars

Each year, the Centers for Medicare & Medicaid Services (CMS) rates Medicare Advantage plans on how well they can help members manage their health. CMS assigns stars on a scale of one to five, with five being the best, to show how well the plan performs on the following criteria:
  • Staying healthy: Access to screenings, tests and vaccines
  • Managing chronic conditions
  • Timely and accurate responsiveness
  • Handling member complaints
  • Customer service
  • Member experience
In 2021, CMS rated Blue Care Network a 5-Star Plan, and Blue Cross Blue Shield of Michigan a 4.5-Star Plan, for the 2022 enrollment year.

Achieving Results – Member Experience

Across all areas of the business, we made a concerted effort in 2021 to take special care of our senior members – many of whom remained vulnerable to the COVID-19 pandemic and isolated from friends and family. Blue Cross Blue Shield of Michigan sent pandemic care packages to the homes of more than 720,000 members in Medicare Advantage and Medigap plans. The kits included a safety checklist for visiting the doctor’s office, illness prevention tips, fun activities, a face mask with Blue Cross Blue Shield of Michigan branding and a personal message. Members of Blue Cross Blue Shield of Michigan Medicare plans have access to tools that can make navigating their health care a smooth experience, including:
  • Refilling a prescription without leaving home via Blue Cross Online Visits
  • Access to important benefit information via the Blue Cross Blue Shield of Michigan mobile app
  • Access to licensed medical professionals via the 24-Hour Nurse Line
MI Blues Perspectives is sponsored by Blue Cross Blue Shield of Michigan, a nonprofit, independent licensee of the Blue Cross Blue Shield Association