Consumerism: Drug Ads

Direct-to-consumer drug advertising often emphasizes lifestyle over information such as side effects and cost. Renata Jalosinski, a registered pharmacist at Blue Cross Blue Shield of Michigan, will discuss the evolution of DTC advertising, including U.S. Food & Drug Administration requirements and guidelines, as well as legislation that may affect the future of drug advertising. We’ll discuss the nature of these ads, and the importance of relying on the clinical advice of doctors and pharmacists to make informed treatment choices. It’s important for everyone to take a moment out of their week to focus on themselves and destress. Join your virtual well-being coordinator Matt Wozny for an 11-minute meditation focused on imagery.
MI Blues Perspectives is sponsored by Blue Cross Blue Shield of Michigan, a nonprofit, independent licensee of the Blue Cross Blue Shield Association